| Focusing 
                on a Family Philosophy of Quality A 
                lot has changed since two Rheem brothers acquired a small galvanizing 
                plant in the 1920's. Today, with plants in Arkansas, Alabama, 
                and Georgia, the Rheem Air Conditioning Division is one of North 
                America's largest manufacturers of quality furnaces and air conditioning 
                products for home and light commercial use. We 
                use computerized technology and state-of-the-art equipment in 
                planning and producing our heating and cooling products--from 
                the first design phase to the last quality-control check as units 
                roll off the assembly line. But 
                some things haven't changed. Namely, our company philosophy. Simply 
                stated, it says: "Design it right, build it right, and it 
                will work right!" But words alone aren't enough. We're a 
                "people" company, and as such, we believe everything 
                we do begins and ends with people. Those ideals are as sound today 
                as they were more than 70 years ago. And frankly, we see no reason 
                to change them now.   Speaking 
                of People... One 
                of the purposes of this brochure is to introduce you to Rheem 
                and our Criterion II Gas Furnace. However, one brochure simply 
                can't take the place of meeting with your local Rheem dealer and 
                learning first-hand how reliability and Rheem really go together. 
                If you haven't contracted one of our dealers, we urge you to do 
                so soon. | A 
                Long Lineage of Dependability If you're 
                like most people, when you shop for a gas furnace for your home, 
                you're looking for the best value. You want a gas furnace that 
                will be reliable for many, many years. One that is reasonably 
                priced. One that is quiet. One that meets your efficiency requirements. 
                One that will last a long time without repeated repairs and service 
                calls. 
 At Rheem, 
                we understand value. We understand quality. We've been producing 
                quality equipment for decades, and we have a solid reputation 
                as innovators in the cooling and heating industry. The Rheem Criterion 
                II Gas Furnace is a prime example. It features some of the most 
                advanced, most efficient, and most dependable technology of any 
                midefficiency gas furnace on the market.  After you 
                look at what the Criterion II has to offer, we believe you'll 
                agree that it provides the level of reliability, durability, and 
                value that you're looking for  The 
                Criteria for Quality and Reliability  As part 
                of our commitment to producing the very best cooling and heating 
                equipment in the industry, we have invested a great deal of time 
                and effort in earning ISO 9002 certification for all of our manufacturing 
                facilities.  Overseen 
                by the International Standards Organization, ISO 9002 is an international 
                program designed to help companies monitor and improve the quality 
                of their products. The program doesn't impose a specific set of 
                quality standards on manufacturers. Instead, it looks at a whole 
                range of elements having to do with quality at each manufacturing 
                plant.  ISO 9002 
                certification means a company has passed a series of independent 
                audits showing it has a modern quality control system in place 
                that should assure consistent quality products to the marketplace. |